CREATING TRUST THROUGH CUSTOMER REVIEWS

Customer reviews have become a vital/crucial/essential part of the modern buying experience/process/journey. When consumers are searching/browsing/looking for new/different/unique products or services/solutions/options, they often turn to reviews as a reliable/trusted/dependable source/guide/indicator of quality/value/satisfaction. Positive/Favora

About 80 navy veterans sit at plastic-clothed tables in front of a bar topped with metal buckets of Coors mild. It’s a chilly January night at an American Legion corridor on Maryland’s Eastern Shore. Moore is putting on a tie but no jacket, his bald head gleaming underneath the fluorescent lights. In a few days, the forty four-calendar year-age